The brief:
Dawn is a coaching organisation that breaks the barriers of transformation with programmes and mentoring that help people live more productive, purposeful lives.
We worked with their founders to develop a brand strategy, visual identity and range of materials to launch their business at the end of 2023.
BRAND STRATEGY
BRAND IDENTITY
WEB DESIGN + BUILD
PRESENTATION DESIGN
MERCHANDISE
We kicked the process off with a series of collaborative workshops to help them articulate their purpose and define their unique brand personality.
We brought this to life with visual identity that exudes positivity, captures a sense of flow and change and combines a professional yet natural aesthetic.
We produced a range of materials for launch, from social assets to presentation templates and branded merchandise.
We designed and built a fully responsive website to tell their brand story and showcase the programmes and coaching they offer.
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